Inbound marketing in an App Store world

Fred Wilson wrote a great piece this week on the pain and frustration felt by mobile app publishers who rely on iTunes or Android Market as the primary distribution channel for their apps. In Fred’s words: “Centralized control of an ecosytem never offers as much opportunity and diversity as a decentralized system. And in the continue…

Beware of “angels” with sticky fingers

I’ve heard several disappointing stories recently from first-time entrepreneurs who are out building their mentor and investor networks. The companies’ specific situations differ, but the basic story goes like this: — A credible-seeming business person reaches out to the company offering “help” with their business or fundraising. — This person represents themselves as an active continue…